Swatch has teamed up with Kidrobot, an art-driven toy and lifestyle brand, to create Kidrobot for Swatch, a collection of eight Gents, each accompanied by a complimentary Dunny. Dunny is Kidrobot’s iconic and highly collectible bunny-like vinyl toy, a customizable canvas for artists from widely varying backgrounds. Gary Baseman, Jeremyville, Frank Kozik, Joe Ledbetter, MAD, Tara McPherson, SSUR, and Tilt are the eight extraordinary artists who have contributed to the new collection, each with a characteristic design for a Gent and its accompanying 3-inch (7.6 cm) Dunny.
The eight models Kidrobot for Swatch will be available in Swatch stores and points of sale from August 18 in China, and September 1st worldwide, either separately, in which case each model comes with its complementary Dunny, or as part of a special Kidrobot limited and numbered edition of 300 sets. Each Kidrobot Special Set (GZS48) is comprised of the 8 Kidrobot watches in the collection: GB249S, GB250S, GP133S, GP132S, GB251S, GE232S, GJ130S and GB252. Each watch in the set carries its limited edition number (001/300) and is presented in Special Packaging together with its corresponding Dunny. Eight of the Dunnys are 3 inches (7.6 cm) high, while Frank Kozik’s mustachio’d white Dunny comes in a special 20-inch high (50.8 cm) version.